- visual identity
Designed and built at a dev-fort in a remote cottage in the middle of the countryside. The site uses Reevoo's data on what the best rated products are, in three price brackets. The concept was highly inspired by Barry Schwartz's TED talk on the 'Paradox of Choice'.
The playful nature of the site's character (with a few great easter eggs) adds a subtle and engaging narrative to a simple and elegant idea. Take a look: justbuythisone.com